How Can Preteen Models Influence Fashion Trends

Of course,preteen models can influence fashion trends.This is because preteen product companies are keen on the huge market segment catering to the needs of the under-adolescents.Often,these young children are the pampered lot of the parents and the grownups are ready to shell out any bucks to feed the whims and fancies of their young ones.The material value of the products,meant for these kids,that you get in the market is much less vis–vis their cost.Indeed, the profit margin in this segment is much higher in comparison with the products intended for other consumers in other age groups.Sensing the immense scope of this segment,consumer products giants are targeting these kids.Footwear varieties and shoes,dress materials and accessories,educational products and even academic institutions and study programmes are all in the product line vying to lure and cash in on the fancies of these little citizens.As such, preteen models are roped in by the consumer brand majors to woo these little customer kings and queens!Inevitably,celebrity preteen models can very well influence the fashion trends of under-teen segment of the consumers.

In resonance with the ever vibrant trends of the preteen products market,both in the developed and developing economies across the global spectrum, the influence of preteen models is all the more precipitating.As never before, young kids are more fashion-savvy and it is a direct index of the growing media exposure of this category.With the ever-widening possibilities of the electronic and print media,the young minds are engrossed by new and novel trends in fashion.This is all the part of the game of product marketing and the influence of preteen models in deciding and devising fashion trends is decisive.

Do you still have the doubt as to whether preteen model portfolios can influence fashion trends or not?Just think for a second. Do you remember your latest buy for your under-teen child?Wasnot that product one that had been endorsed by a celebrity child model or actress/actor?This case alone is enough to vouch for the contention that preteen models can influence fashion trends among kids.Often,while you go for shopping with your child for some of the needs of the young one, the child would be asking for the product endorsed by some preteen model.The influence of the models is so strong that the parents are left with no other choice that to heed the dictates of the childs fancy kindled by the consumer product giants using preteen models.

Categories: Fashion Trend